Twenty years of building, breaking and rebuilding businesses online.

Bangalore, engineering, and a distraction that paid off

I moved from Durg / Bhilai, Chhattisgarh to Bangalore to study Electronics & Communication Engineering. I topped my first semester — and then promptly lost interest in the syllabus. What held my attention instead was the internet: Yahoo pool, forums, and the growing question of how people actually made money online. That question became a career.

Losing my father, and learning to earn

In my fifth semester, I lost my dad to cancer. Money stopped being an experiment and became a necessity. I worked a call centre shift, tried Amway, took data-entry gigs and tutored juniors — roughly ten hours of work stacked on top of college, on five hours of sleep.

Then came freelance content writing. My first project paid $100. That single client relationship eventually compounded into $1,000, then $10,000, then $100,000+ of work.

$80.96 in a single day

It took eleven months to earn my first $108 from AdSense. After that it was $3–4 a day, then a steady $100 a month. I published over 500 posts on my car blog and waited.

One morning in 2009 I opened my dashboard and saw $80.96 instead of the usual $4 — a full month's income earned in thirty hours. That was the day the compounding finally showed up.

Ten articles a day, and a $40–50k month

I refused to let it slip. Ten articles a day, relentless link building, sub-domain tests, new keyword clusters, constant updates to old posts. $100/day became $200/day; $2,000 months arrived inside three weeks. At the peak I was running 11–12 AdSense accounts and clearing $40,000–50,000 a month.

93% of my revenue disappeared in a day

A single Google update erased 93% of my traffic and income — roughly $10,000 a month, gone. At that exact moment I was carrying a car loan on a Mitsubishi Cedia, rent on a villa, rent on an office, and a team of 46 people.

Webfosys, and the first million

I rebuilt Webfosys as a digital marketing and web development agency, delivering work for brands including Audi Bengaluru and Davanam Sarovar Hotel Bangalore. We climbed back past $40k a month — and by 2015 I'd crossed the million-dollar mark and bought my first villa in Bangalore.

A $250k hole in the cashflow

I was scaling affiliate campaigns at $100k–120k a month when a large advertiser defaulted and several projects went sideways at once. The hit was $250,000 in cashflow. It took nearly two years to climb out of it.

A new business, and our first $1M in India

I moved into e-commerce and built it into a real operation — our first $1M in revenue in India, and by 2019 we were running at roughly ₹1.4 crore a month. Sanshray Ventures, the company named after my son, has done over $1M in the last three years.

From ₹1.4 crore a month to zero

The pandemic took the entire operation down — a $700,000 revenue loss, effectively overnight. So I did what I've done every other time: started again. I built Bloggers World University to teach people how to earn their first $100 online through blogging and freelancing.

Building operators, not audiences

I don't sell dreams — I sell e-commerce products, and I teach the same thing I actually do. That's why I launched Super 11 (inspired by Super 30), now running as Super 17, and why Ecom World University exists. Students have ranked on Bing, Yahoo and Google, won AdSense approval, and made their first $100 online.